(Smart CustomerService) - Artificial intelligence-driven virtual assistants have ushered in a shift in the modern customer experience (CX) landscape. These tools are a cornerstone for what we now recognize as conversational CX. The vast spectrum of conversational CX encompasses bespoke interactions, streamlined operations, and the nurturing of customer loyalty.
Central to conversational CX is the transformation of customer engagement. By harnessing emerging communication technologies, conversational CX places paramount importance on meaningful interactions across touchpoints. It strives to nurture insightful conversations tailored to customers' needs and preferences.
Rebecca Jones
